how to become a franchise owner

Hidden Franchise Costs That Can Break Your Budget

January 14, 20253 min read

Franchises come with a proven business model, a recognized brand, and built-in support—what’s not to love? Behind the allure of owning a franchise lies a critical truth: success is not just about the brand name. It’s about preparation and understanding the full scope of ownership.

Imagine stepping into a business partnership only to encounter unexpected costs, operational requirements, or challenges that weren’t on your radar. These surprises can turn an exciting venture into a source of stress. That’s why understanding how to become a franchise ownerwith full transparency—is crucial.

The key to avoiding unpleasant surprises lies in knowing what to expect. From initial franchise fees to ongoing royalties, marketing contributions, and operational costs, every aspect of franchise ownership must be clear from the start. This clarity not only safeguards your investment but also sets the stage for long-term growth.

Let’s pull back the curtain on the lesser-known costs of franchise ownership so you can make informed decisions and safeguard your investment. The stakes are high, but the rewards can be greater when you know exactly what to expect.

Initial Franchise Fees: True Cost of Entry

The initial franchise fee is your gateway to leveraging a reputable brand and its operational systems. This one-time investment often ranges from tens to hundreds of thousands of dollars, depending on the franchise’s industry and reputation.

But the initial fee is just the start. You’ll also encounter onboarding costs such as training, site selection support, and opening inventory. These additional investments are vital to creating a strong foundation for your franchise. With these resources in place, you’ll be well-positioned to launch your business with confidence and set the stage for long-term growth.

Royalty and Advertising Fees: Investing in Partnership

Joining a franchise business means becoming part of a collaborative network. As a franchisee, you’ll contribute through royalty and advertising fees—typically a percentage of your gross revenue.

These payments aren’t just obligations; they’re investments in the collective success of the brand. Royalty fees fund operational support, while advertising fees fuel marketing campaigns that elevate the franchise’s visibility and drive customer traffic. By understanding these contributions, you’ll see how they enhance both the franchise’s reputation and your own profitability.

Operational Standards: Strengthening the Brand

Every franchise thrives on consistency, which is why franchisors establish operational guidelines. From branded interiors to signage, these standards create a unified identity that customers recognize and trust.

While adhering to these requirements may involve expenses, they also ensure your location reflects the polished image of the brand. By aligning with these standards, you reinforce your position as a credible and attractive option in your market.

Technology Systems: Tools for Success

In today’s digital age, technology is integral to the success of any franchise business. Many franchisors provide proprietary software or point-of-sale (POS) systems to streamline operations, improve efficiency, and enhance the customer experience.

Though these systems may include licensing or maintenance fees, they’re valuable tools that empower you to manage your business effectively. With access to detailed analytics and optimized workflows, you’ll be equipped to make data-driven decisions and drive growth.

Local Compliance: Navigating Requirements

Every business must adhere to local regulations, and franchises are no exception. From securing permits to meeting health and safety standards, these requirements ensure your operations comply with the law.

Franchisors often guide you to help you navigate these processes, reducing stress and allowing you to focus on running your business. By staying compliant, you protect your investment and maintain your franchise’s credibility within the community.

Owning a franchise is a significant commitment, and understanding these costs is essential to making an informed choice. By recognizing the true costs of business ownership—from initial fees to ongoing commitments—you can avoid surprises and position yourself for sustainable growth. ReWired Franchise Advisors helps you navigate the franchise maze from upfront fees to ongoing expenses. By accounting for these factors, you can turn potential pitfalls into opportunities for success.

Book a 30-minute call here and take the first step toward a confident and well-prepared franchise business venture.


ReWired Franchise Advisors was founded in the Tampa Bay area by the husband and wife team, Calvin and Rhonda McNeely, who are Registered Franchise Brokers with Business Alliance Incorporated (BAI). Together, they bring over 80 years of combined business and franchising experience.

Throughout their careers, Calvin and Rhonda have launched, owned, or participated in more than 30 businesses, start-ups, and acquisitions across industries such as government contracting, light manufacturing, and franchising. Most notably, in 1989, Calvin co-founded Hi-Lite Airfield Services with his father. This company grew into a global airfield maintenance contracting leader with offices across North America, including Puerto Rico and Canada, and continues to thrive today.

Calvin also co-founded and served as CEO of Runningboards Marketing (RBM), the first digital mobile billboard franchise of its kind. RBM launched operations in 12 states with 28 digital trucks before the team made the strategic decision to cease truck manufacturing and franchise expansion after three years.

In addition to Hi-Lite and RBM, Calvin and Rhonda have also owned Aerogreen Solutions and Rejuvaseal and have been franchise owners with Cold Stone Creamery and Cici’s Pizza.

As part of Business Alliance Inc., one of the nation’s premier franchise brokerage firms, Calvin and Rhonda are proud members of BAI’s President’s Circle, the highest honor awarded to top-performing brokers.

Happily married for over 40 years, they have three children and nine grandchildren. Their strong faith fuels their passion for serving others and making a difference in people’s lives. They understand the highs and lows of building businesses and carry valuable wisdom from both their successes and setbacks.

“We feel blessed to have the opportunity to serve you on your journey to franchise ownership. There are two things we always say—we love helping people become entrepreneurs, and we love supporting people in their marriages.”

ReWired Franchise Advisors

ReWired Franchise Advisors was founded in the Tampa Bay area by the husband and wife team, Calvin and Rhonda McNeely, who are Registered Franchise Brokers with Business Alliance Incorporated (BAI). Together, they bring over 80 years of combined business and franchising experience. Throughout their careers, Calvin and Rhonda have launched, owned, or participated in more than 30 businesses, start-ups, and acquisitions across industries such as government contracting, light manufacturing, and franchising. Most notably, in 1989, Calvin co-founded Hi-Lite Airfield Services with his father. This company grew into a global airfield maintenance contracting leader with offices across North America, including Puerto Rico and Canada, and continues to thrive today. Calvin also co-founded and served as CEO of Runningboards Marketing (RBM), the first digital mobile billboard franchise of its kind. RBM launched operations in 12 states with 28 digital trucks before the team made the strategic decision to cease truck manufacturing and franchise expansion after three years. In addition to Hi-Lite and RBM, Calvin and Rhonda have also owned Aerogreen Solutions and Rejuvaseal and have been franchise owners with Cold Stone Creamery and Cici’s Pizza. As part of Business Alliance Inc., one of the nation’s premier franchise brokerage firms, Calvin and Rhonda are proud members of BAI’s President’s Circle, the highest honor awarded to top-performing brokers. Happily married for over 40 years, they have three children and nine grandchildren. Their strong faith fuels their passion for serving others and making a difference in people’s lives. They understand the highs and lows of building businesses and carry valuable wisdom from both their successes and setbacks. “We feel blessed to have the opportunity to serve you on your journey to franchise ownership. There are two things we always say—we love helping people become entrepreneurs, and we love supporting people in their marriages.”

LinkedIn logo icon
Instagram logo icon
Back to Blog